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Acne(Ambition to Create Novel Expression) is a Swedish brand of total look for man and woman, the style clean, juvenile and original. The brand was founded in Stockholm by four young creative whith the intent to create a "life style brand",who suggest an attractive product and content-rich fashion updated, but away from the excesses of fashion. Born as manufacture of jeans, Acne represent today a"dress up"minimalist and innovative, ranging from the cotton basic t-shirt,to the jackets of sartorial impression, from denim dresses of typical Nordic taste,passing trough, flat shoes or "hiht heels" and accessories.
The collections are designed by Jonny Johansson,creative director of the brand.